Work
Everything below was made here.
Ads, cutdowns, pages, emails, audits, redirect maps, calendars and letters. Produced by the machinery, checked by us, published to the accounts they belong to.
The formats, with their contents
Everything below is a real output shape from the machinery: an audit, a spend ledger, a sequence, a redirect map, a letter. The figures are examples until a client lets us name theirs.
| Found | Page | What it costs |
|---|---|---|
| Page tells Google not to index it | /book-appointment | bookings |
| Title missing, Google is writing its own | /implants | clicks |
| Two pages compete for the same search | /whitening, /teeth-whitening | rankings |
| Question asked 41×/month is unanswered | no page exists | calls to rivals |
| Contact page is 4.1s on a phone | /contact | drop-off |
| Search term | Why it was stopped | Spend stopped |
|---|---|---|
| free dental clinic | Wants free treatment, never books | $41 |
| dentist jobs near me | Looking for work, not a dentist | $28 |
| dental school | Student, wrong intent entirely | $19 |
| /implants-old | Ad pointed at a page that 404s | 61 clicks |
| diy teeth whitening | Will not pay for a treatment | $12 |
Personal, one question, no offer yet. Sent 09:12 local.
Only to people who opened but did not book.
The offer you approved, with an end date.
Leaves the sequence the moment they do.
SPF, DKIM and DMARC passchecked before every send
deliverabilityEvery link resolvesno 404s, no missing UTMs
412 recipients137 addresses would have bouncedremoved before sending
list hygiene| Old URL | New URL | Status |
|---|---|---|
| /services/implants.php | /treatments/implants | 301 verified |
| /blog/2019/whitening | /guides/teeth-whitening | 301 verified |
| /prices.html | /pricing | 301 verified |
| /old-team-page | (no destination) | 410, deliberate |
Three things worth your time
A setting left over from the rebuild. Removed Tuesday, back in results Thursday.
61 clicks had been wasted. Repointed, budget untouched.
The page is written with your real ranges. Say the word and it goes live Thursday.
Honest note
The formats are exactly what we produce; the examples on this page are built from our own sites while our first clients' work stays private. When a client is happy to be named, their work replaces an example here.
We write a real review of your site and send it. No call required, nothing installed.