Google Ads · run for you, monthly
Ads that stop leaking.
Paid search leaks quietly. An ad points at a page that moved, a search term nobody wanted eats the budget, a campaign runs for a product you stopped selling. None of it announces itself. We check every account daily and fix what does not need a conversation.
We write a real review of your site and send it. No call required, nothing installed.
Where the money was going
Every euro below left the account for a reason nobody chose. This is one month at one clinic.
| Search term | Why it was stopped | Spend stopped |
|---|---|---|
| free dental clinic | Wants free treatment, never books | $41 |
| dentist jobs near me | Looking for work, not a dentist | $28 |
| dental school | Student, wrong intent entirely | $19 |
| /implants-old | Ad pointed at a page that 404s | 61 clicks |
| diy teeth whitening | Will not pay for a treatment | $12 |
What runs every week
These are the actual automations on your account — not a service list. Each one produces a file you can open, and says up front what it needs.
Account Build
A whole search campaign - ad groups, keywords, negatives, RSAs - as one file you import.
Runs weeklyApply Negatives
Push the approved negative-keyword list straight into Google or Microsoft Ads.
Needs your keyAudience & Exclusion Hygiene
Overlap, and the exclusions you forgot.
Runs weeklyBudget Pacing
Know by the 10th whether this month's spend will overshoot.
Runs weeklyCompetitor Ad Brief
The messaging brief that says what to claim differently from the advertisers you keep losing to.
Runs weeklyCreative Fatigue Check
Which creative is worn out, and since when.
Runs weeklyLanding Page Match
Score every ad group against its landing page and list exactly what the page is missing.
Runs weeklyNegative Keyword Sweep
Find the search terms burning budget and hand back a negative list you can upload.
Runs weekly- Daily check of landing pages behind every live ad
- Negative keyword sweeps from the real search-terms report
- Ad copy refreshed against the page it points at
- Campaign structures built and exported, ready for Ads Editor
How it works
The same three steps for every account. No onboarding project, no tool for you to learn.
You send a website
We review it and tell you what we would take over first — in writing, before any money changes hands.
We build and run it
The automations are set up on your accounts and run on our machines, on a schedule, with approval gates where you want them.
You read one page
Every Monday: what changed, what it did, and the one or two things only you can decide.
Questions
The ones people actually ask before signing up.
Do you take over my ad account?
No. We work inside your account with your budget. You keep ownership and can end it whenever you like.
Do you charge a percentage of ad spend?
No. Flat monthly. A percentage rewards us for spending more of your money, which is the wrong way round.
What if I do not run ads yet?
Then we start with the structure: what to advertise, what to exclude, what the landing page needs to say. That work is worth doing before the first euro is spent.
The rest of the stack
Most clients start with one of these and add the next once the first is running.
Start with a review of your site
Tell us where you are. We send back what we would fix first — yours to keep either way.
We write a real review of your site and send it. No call required, nothing installed.