Marketing ops · run for you, monthly
The boringhalf, keptin order.
Campaign operations is the work nobody puts on a CV: tracking plans, naming conventions, QA before launch, the runbook for next time. Skip it and every report becomes an argument about whose numbers are right.
We write a real review of your site and send it. No call required, nothing installed.
3 blocked
changed
for your yes
What runs every week
These are the actual automations on your account — not a service list. Each one produces a file you can open, and says up front what it needs.
Content Calendar
Topics, dates, owners and stages in one calendar, fed by the questions your own chatbot could not answer.
Runs weeklyRun to Procedure
Turn a run you already trust into the written procedure nobody has had time to write.
Runs weeklyWebinar Registrants
Clean the registration list, place the reminders, and hand the CRM a file - before the event.
Runs weeklyWeekly Marketing Digest
Every Monday: GA4, Search Console, your CRM and your chatbot in one honest page, with three things to look at.
Runs weeklyCampaign Intake
A brief that will not accept being incomplete: no audience, no offer, no dates, no output.
Runs weeklyKeep the Procedure Honest
Compare the stored procedure with the workflow as it runs today, and update only what moved.
Runs weeklyPage Change Watch
Tell me when one of these pages changes - and say nothing when nothing did.
Runs weeklySite Inventory
Every page the site declares, with its title, description, headings and links, as one spreadsheet.
Runs weeklyTracking and UTM plans applied consistently across channels
Every accountPre-launch QA on every campaign: links, tags, pages, forms
Every accountRunbooks written from what we actually did, so it repeats
Every accountChange watch: tell me when a page, price or policy changes
Every accountHow it works
The same three steps for every account. No onboarding project, no tool for you to learn.
You send a website
We review it and tell you what we would take over first — in writing, before any money changes hands.
We build and run it
The automations are set up on your accounts and run on our machines, on a schedule, with approval gates where you want them.
You read one page
Every Monday: what changed, what it did, and the one or two things only you can decide.
Questions
The ones people actually ask before signing up.
Is this consulting?
No. It is the work itself, done weekly, with the documents as a by-product.
We already have an agency. Does this conflict?
Usually not — this is the layer agencies assume exists. Plenty of clients keep their agency and let us keep the plumbing honest.
Can you document what we already do?
Yes, that is often the first month: watch, record, then hand back a runbook you could give a new hire.
The rest of the stack
Most clients start with one of these and add the next once the first is running.
Start with a review of your site
Tell us where you are. We send back what we would fix first — yours to keep either way.
We write a real review of your site and send it. No call required, nothing installed.